Archive for October, 2011

bluewins

Why it’s impossible to make money with a free app in the Education Market

This week, nearly 6 months after it was launched, our our first app designed for the classroom “Futaba” [Link] peaked at number 27 in the Education category. Around 50,000 people have downloaded and installed the app. Most people seem to love it;

As Kevin Foley writes, “Futaba is a fantastic app for language learning. We love the fact that we can easily customize it by creating games based on our son’s weekly spelling lists. He can play by himself against the clock or we can join in the game and “compete” against him. It makes learning that much fun for him and less of a headache for us.”

While it’s great that people are using the application, the problem is that In the last 6 months, it’s made less $1200 in sales, and about the same in advertising (which ideally we would never want to put on a children’s app). Here’s why… More >

Kids ABC

Kids ABC Learning Alphabet for Android

We’ve just published our very first Android App – Kids ABC Learning Alphabet  - You can download it here


Kids ABC, is a simple, easy to operate and fun way for preschool age kids to practise and learn the Alphabet…

Watch your children’s faces light up as they discover new letters, animals, words and sounds – each letter of the alphabet has a corresponding an animal or character which comes to life as you touch it… More >